As mentioned in last week’s post, a content style guide is what creates and defines the standards for your company’s internal and external written communications. Creating a content style guide that serves as a centralized resource and training tool for everyone on your team helps ensure that your brand is communicating consistently and meeting editorial […]
Style Guide Basics: Brand Voice
A style guide creates and defines the standards for your company’s internal and external written communications. From emails, newsletters, blog posts and social media content to formal corporate documents, a style guide helps ensure your brand communication is consistent and correct. A style guide serves as a centralized resource and training tool for everyone on […]
