Creating almost any type of content follows the same process, from brainstorming ideas to final editing and publishing. Once you choose a topic and angle, you must collect the content, organize it so that it flows, make sure it’s error-free and finally share the piece with your audience. Writers wear many hats during this process, […]
5 Best Free Apps for Small Business Organization
Trello Trello is a great, easy-to-use project management tool. The features in the free version are robust enough for a lot of entrepreneurs and businesses. If you need more options, upgrading won’t break the bank. In Trello, you can have unlimited Boards (big picture), Lists (projects/tasks), and Cards (details). Add team members, checklists, due dates, […]
5 Best Free Online Marketing Tools
Regular readers of The People Side of the Business might be looking at the byline and asking, “Where’s Liz?!” Well, I’m right here. And it’s my great pleasure to introduce you to Mara Woosley. Mara is an amazing virtual assistant — and person — with whom I’ve had the pleasure of working for a few […]
My 10+1 Tips for Successful Web Meetings
A week ago, you may have thought “zoom” was just a sound your kid makes to describe a fast car. Now you’re hosting and attending multiple web meetings a day via Zoom or another web meeting platform. Without much—if any—notice, web meetings are happening like they’re going out of style. Given the COVID19 crisis, I […]
Welcome 2020
I can’t believe we’re nearly in February. If your experience is like mine, 2020 has arrived with plenty of gusto, and it hasn’t stopped. Thankfully, so far it’s been good gusto–I have some exciting client projects on the horizon, and lists of business and personal goals that are keeping me on my toes. But today, […]
How One Word Can Help You
Three years ago rather than writing New Year’s resolutions, I started choosing a word for the year. I use the word as a focusing point for all aspects of my life during that year. In 2012, my word was BELIEF. In 2013, it was ABUNDANCE. This year, I chose the word SIMPLIFY. I’ll use the […]