Every writer and brand will eventually face the inevitable question: What should I/we write about? Answer your readers’ questions The best topics for your HR blog topics are those that answer your readers’ pressing questions. If you’re not sure what their pressing questions are, I recommend heading over to Answer the Public — a tool […]
2020 FridayThankful eBook
About 16 months ago, I started the practice of sharing a quote on my social media feeds every Friday. I intended to stop at the end of 2019, but these #FridayThankful quotes became an important part of my week. I couldn’t give them up. So, I kept going. Since then we’ve had some ups and […]
3 Tools to Start Your HR Writing Career
The story of a guide, a site, and a tribe I’m happy to announce the launch of my first book. The Complete Guide to Becoming a Professional HR Writer along with The HR Content Academy website and Facebook group. If you’d told me eight years ago that in the year 2020, amidst a pandemic, I’d […]
Style Guide Basics: Reading Level
During the past month, our style guide discussion series has illustrated what a style guide is and why it’s such an important resource. Creating and defining the standards for your company’s internal and external written communications helps to ensure that your brand is communicating consistently, accurately, and with a single, unified voice. Whether your style […]
Style Guide Basics: SEO practices
Style guides can vary in form, ranging from a detailed comprehensive guide to a simple reference sheet. No matter how robust or streamlined, your style guide should include the following key topics: Brand voice Style preferences Industry terms SEO terms Reading level and linguistic preferences We are covering each of these subjects in a weekly […]
Style Guide Basics: Industry Terms
Over the past couple of weeks, we’ve been discussing what a style guide is, and why it’s so important for your company to have one. A style guide creates and defines the standards for your company’s internal and external written communications. And while there are many benefits to having a centralized resource and training tool, […]
