Warm Leads are Quality Leads Warm leads know they want what you offer and are ready to buy. When your website helps someone solve a problem, or they are referred to you by people they trust, they’ve become a warm lead. Job boards can also be considered warm leads when the posting matches your expertise. […]
5 Ways Templates Save Time and Money
What documents do you create repeatedly in your business? Do you have business templates for them? If the answer is “no,” you’re wasting time and losing money in addition to possibly looking unprofessional. Using templates for writers can save you hours of time, keep your documents consistent, and help build your brand. Maximize automation Automation […]
How to Do Research and Improve Your Research Skills
Creating almost any type of content follows the same process, from brainstorming ideas to final editing and publishing. Once you choose a topic and angle, you must collect the content, organize it so that it flows, make sure it’s error-free and finally share the piece with your audience. Writers wear many hats during this process, […]
5 Best Free Apps for Small Business Organization
Trello Trello is a great, easy-to-use project management tool. The features in the free version are robust enough for a lot of entrepreneurs and businesses. If you need more options, upgrading won’t break the bank. In Trello, you can have unlimited Boards (big picture), Lists (projects/tasks), and Cards (details). Add team members, checklists, due dates, […]
5 Best Free Online Marketing Tools
Regular readers of The People Side of the Business might be looking at the byline and asking, “Where’s Liz?!” Well, I’m right here. And it’s my great pleasure to introduce you to Mara Woosley. Mara is an amazing virtual assistant — and person — with whom I’ve had the pleasure of working for a few […]